What You Need to Know Before Outsourcing Graphic Design for Your Business

Graphic design is a crucial element of building and maintaining a strong brand identity, but it can also be a time-consuming task—especially if your priority is producing top-tier, innovative, and creative content to drive your brand forward. For businesses with established brands, maintaining high-quality design standards is non-negotiable. Even a single poorly executed design can tarnish the reputation you’ve spent years cultivating.

If you’re considering outsourcing graphic design, it’s natural to feel apprehensive. You want to ensure your brand’s identity remains consistent and uncompromised. Let’s break down some key considerations to help you make an informed decision about outsourcing your design needs.

1. Is Your Outsourcing Method Future-Proof?

Consistency is critical for any brand, but it’s especially vital for larger enterprises. As your graphic design needs grow, you must ensure that the quality and style of your designs remain seamless across all platforms. When outsourcing, ask yourself:

• Can the outsourcing method maintain consistency as your demands scale?
• Will the designers understand and adhere to your brand’s identity guidelines?

Working with individual freelancers can make consistency a challenge, as each new designer may require onboarding and additional time to align with your brand’s style. Designkroo offers a subscription-based graphic design service that provides you with dedicated designers who grow with your business. Our UK-based team ensures time zone alignment, seamless communication, and consistent quality—saving you the hassle of managing a fragmented network of freelancers.

2. How Will You Communicate with Your Outsourced Team?

Effective communication is the cornerstone of any successful design project. It’s essential to evaluate whether your chosen outsourcing partner provides:

• Clear and straightforward methods for submitting design briefs.
• Efficient communication channels to reduce back-and-forth delays.
• A workflow that integrates smoothly with your team’s existing processes.

At Designkroo, we’ve optimized our communication process to make outsourcing hassle-free. Using our custom-built platform, you can:

1. Submit your design brief in minutes.
2. Track the progress of your project in real-time.
3. Receive completed designs daily, thanks to our streamlined queue system.

This approach minimizes miscommunication, reduces project timelines, and ensures your team stays focused on strategic priorities rather than micromanaging the design process.

3. Why Choose Designkroo?

Outsourcing graphic design with Designkroo offers a unique solution tailored to meet the needs of enterprise businesses. Here’s why our subscription-based service stands out:

• Scalability: Our pay-as-you-grow model ensures you can adjust your design support as needed, without worrying about recruitment or onboarding.
• Cost Efficiency: By eliminating the need for in-house resources like equipment, licensing fees, and office space, Designkroo saves UK businesses an average of £35,000 annually compared to hiring full-time designers.
• Dedicated Talent: Our in-house team of designers has been rigorously vetted, ensuring you’ll always receive high-quality work without the stress of recruitment.
• Expertise: We’re experienced in handling large design volumes and delivering exceptional results consistently.

With Designkroo, you can achieve the perfect balance between in-house quality and outsourcing flexibility. Whether you need support for a single project or ongoing design services, our plans are built to adapt to your business needs.

If you’re ready to take the next step in outsourcing your graphic design, explore how Designkroo can streamline the process for your business. Book a demo today or connect with one of our service experts to learn more!